Armani Clothing
Recognised as one of this century’s most influential creators of designer clothing, Giorgio Armani has been credited with radically changing the rules of fashion in our time, and creating the casual designer style that defines contemporary clothing dress.
Giorgio Armani understands Hollywood and it's impact on fashion. He rose to popularity after his clothes appeared on Richard Gere in 1980's "American Gigolo" and Armani has been dressing celebrities ever since.
Armani was the first designer to milk his celebrity connections by developing a publicity machine to get his clothes on the backs of Hollywood's most influential and visible A-list of actors, directors, producers and agents.
His deconstruction of the jacket in the '70s and the resulting easy-to-wear, yet luxurious pieces for men and women are his trademarks.
Giorgio Armani is the world's wealthiest creator of designer clothing, according to Forbes' celebrity 100 (raking in $135 million in '99), but his is also intimately involved in his privately held business (even claiming to Vanity Fair that he sees the first piece of material and is "there from the beginning" with his associates Armani).
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